Here are the opening lines of a website we recently found:
Dear friend,
If you would like to know how some of the most famous actors, celebrities and super models in the world keep their skin looking young, beautiful, and age free… without Botox, or plastic surgery… then what I am about to reveal to you in this brief little message will be the most important beauty secret you will ever discover.
When anyone begins with dear friend, you have to be skeptical. Not to mention everything else that follows. Its an ad for Dremu, a concoction that is supposed to be the most amazing wrinkle remover ever created. But it's not. And that's why they have to make hard-sell websites such as this one.
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